Brand guidelines
Brand guidelines for Ersilia digital assets
Last updated
Brand guidelines for Ersilia digital assets
Last updated
Ersilia's brand guidelines were developed by Forma.co. You can find an explanation in this blog post. The initial thinking on the brand design is summarized in this presentation.
More versions of the logo can be found in this folder.
Plum
#50285A
(80,40,90)
Mint
#BEE6B4
(190,230,180)
White
#FFFFFF
(255,255,255)
Gray
#D2D2D0
(210,210,210)
Yellow
#FAD782
(250,215,130)
Blue
#8CC8FA
(140,200,250)
Pink
#DCA0DC
(220,160,220)
Orange
#FAA08C
(250,160,140)
Purple
#AA96FA
(170,150,250)
Ersilia's corporate typeface is Beausite Classic Clear, with the addition of Beausite Classic Clear Italic and Beausite Classic Semi Bold.
Beausite is not freely available. If you need to use this font type for any Ersilia-related documents, please reach out to miquel@ersilia.io to get the font files.
An alternative (and officially-accepted) font to Beausite available from Google Fonts is the Inter font.
